Google is now offering its own streaming music service called All Access. The service is available for Android phones and tablets and for the web.
The competitor for Spotify and Pandora will cost $9.99 a month in the U.S., but they will offer a 30-day free trial. Users can choose between 22 music genres and receive suggestions for music choices from Google’s curators.
Users can listen to tracks they like or choose a “radio station” that will feature songs the service thinks you will enjoy.
Google has already signed deals with Sony Music, Warner Music and the Universal Music Group to feature music by their artists.
Streaming music over the Internet has exploded in popularity in recent years, especially with younger listeners, many of whom prefer the option streaming from services like Pandora, Spotify and Rhapsody to purchasing individual songs or albums.
Apple may be a digital music download sales giant with iTunes, but they have yet to offer a subscription streaming service. And while Amazon has been stepping up its music game by allowing you to listen to your Amazon purchases anywhere from the Amazon Cloud Player, they do not offer a music service comparable to their Amazon Prime video subscription service.