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LinkedIn Tutorial 2

Friday, June 4th, 2010 by | Filed Under: Social Networking

LinkedIn is a website designed for professional networking. In the previous tutorial, we talked about how to get your profile started, edit your contact settings, and how to receive, send and request recommendations. As you are well on your way to creating your own personal and professional network, let’s learn more about how to use LinkedIn and its many features!

Once you are signed in and on your homepage, you will see a toolbar with multiple tabs across the top of the page. Let’s explore “Profile” first. You can edit and view your profile. If you wish to edit your profile, you can edit your display name, education or workplace, area or industry, current and past positions, and you can add websites or your Twitter profile. You can take it to the next level by scrolling down on the page and adding past job experiences if you are searching for a job, for example. Or you can provide additional information about the education you have received. You may also add personal information such as phone number and address if you wish to be contacted that way.


The third tab is “Contacts.” The options under this tab are: My Connections, Imported Contacts, Profile Organizer, Network Statistics, and Add Connections. When you click on “My Connections,” it will most likely say that you currently have no connections (unless you have already added some!). You can click on Add connections to invite colleagues, classmates, and other people you may know to be one of your connections on LinkedIn.


“Imported Contacts” simply mean other contacts that you have that are not yet connected on LinkedIn with you. You can invite them to connect with you through this option. When you click on “Profile Organizer,” this brings you to a page that is part of the LinkedIn Premium Account. If you wish to upgrade your LinkedIn, you could have the Profile Organizer that helps you keep track of noteworthy profiles and organize them into individual folders. The fourth option, “Network Statistics,” again encourages you to invite all of your friends and colleagues to join your network because it is these connections that can help you be on your way to success!


The fourth tab is “Groups.” Under this tab, there are My Groups, Following, Groups Directory, or Create a Group options. Once you become a member of different groups on LinkedIn, they will be displayed under “My Groups.” There are professional groups, alumni organizations, work groups and more available on LinkedIn, all designed to make new business contacts and connections. Under “Following,” the people you are following, your followers, and discussions you are following are listed here for you to manage. Followers are people who are following you and keeping track of what you are doing.


We will learn more about how to manage Groups, Jobs, your Inbox, and more in the next tutorial!


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